With growing consumer and trade interest in all things “green,” water-efficient products from Delta are getting broad coverage in the media. Plus, the ever-popular Delta Victorian Collection continues to garner attention in the press. Share this exciting coverage with your customers to build excitement for Delta products.

You can find each of the following postings in the PR section on the .BIZ homepage, which your customers can also access (no password is needed).

See Delta® Pilar™ in Action on the Today Show
House Beautiful includes a link from its Web site to a clip of Elizabeth Mayhew giving Al Roker a tour of the magazine’s Kitchen of the Year on the July 16 episode of the Today Show. The kitchen features the Delta Pilar pull-down kitchen faucet with Touch₂O™ Technology, which can be turned on or off with a simple tap anywhere on the spout or handle. This site has reached 7,731 unique users.

Delta® Water-Efficient Showerhead Featured in Trade Press
The July 2008 issue of Qualified Remodeler features the Water-Efficient Showerhead with H₂Okinetic Technology® by Delta in the “Kitchen and Bath Spotlight,” a round up of the latest products for the kitchen and bath. The placement includes a color image and product information. Qualified Remodeler reaches an audience of 83,506. 

An article, “Do’s and Don’ts of Super-Low-Flow Showerheads,” in the August 2008 issue of Building Design + Construction discusses the importance of careful consideration of proper design when choosing a water-efficient showerhead model. The Delta Water-Efficient Showerhead is featured in the article with a color image. Reaching 75,181 readers, this is strong exposure to trade audiences.

“Green” Articles in Trade Press Spotlight Lahara™ Lavatory Faucets by Delta®
Spotlighting the latest WaterSense®-labeled lavatory products, “Conservation on Tap” in the September/October 2008 issue of Building Products features the Delta Lahara lavatory faucet, including a color image, product information, finish options, Web site and phone number. Paul Patton, senior product development manager, research and development, Delta Faucet Company, is quoted in the article discussing water-efficient lavatory models. Building Products has a readership of 61,125.

In the September 2008 issue of Contractor, the Lahara lavatory faucet by Delta is included in “Green Products,” a product round up spotlighting eco-friendly products on the market. The placement includes a color image and product information, which is also featured on the magazine’s Web site. Contractor reaches 50,000 readers.

DFC Employees Quoted and Delta® Pilar™ Pictured in Reeves Journal
Delta Faucet Company employees Paul Patton, senior product development manager, research and development, and Ken Martin, director, commercial products, are quoted in “Being ‘Green’: Plumbers Are an Important Link in the ‘Green’ Marketing Chain,” an article in the September 2008 issue of Reeves Journal. The article discusses the growing “green” building market. A color image of the Pilar pull-down kitchen faucet with Touch₂O™ Technology is included in the article. Reeves Journal has a readership of 13,530.

Delta® Victorian® Collection Stays in the Spotlight
A remodeled farmhouse-style home featured in the September 2008 issue of Better Homes & Gardens includes single- and two-handle Victorian kitchen faucets by Delta. The article, “Southern Hospitality,” includes a color image of the installed Victorian faucets, Web site and phone number. With a readership of 7,687,533, this is excellent exposure to consumers.

Featuring a remodeled kitchen with Victorian styling, “Dreaming Big: Planning for a Victorian Makeover” in the Fall 2008 issue of Better Homes & Gardens: Kitchen Makeovers includes the single-handle Victorian kitchen faucet by Delta in a product round up. The placement includes a color image, pricing, Web site and phone number. This special interest publication reaches 400,000 consumers.

The August 30, 2008 issue of the St. Louis Post-Dispatch ran an article entitled, “High-End Kitchen Trends for Less,” which included a product round up featuring a Victorian kitchen faucet by Delta. The placement includes a color image and pricing information. The St. Louis Post-Dispatch has a readership of 268,242.

Delta® Waterfall® Pull-Out Faucet Featured in Better Homes & Gardens: Kitchen and Bath Ideas
The September 2008 issue of Better Homes & Gardens: Kitchen and Bath Ideas features an article about a remodeled kitchen entitled, “Realistic Rustic.” The Delta Waterfall pull-out kitchen faucet is installed in the remodeled kitchen. Reaching 400,000 readers, this is strong exposure to consumers.